New Zealand investment firm Waterman Capital becomes a “significant shareholder”.

The WPP chief executive's comments follow PepsiCo's shock move from Omnicom to Publicis in September.

On the back of a strong Q2, the report predicts ad investment will rise by 9.9% in 2026.

Campaign's weekly round-up of pitches, reviews and account wins.

Experience was created by Our Lego Agency and Hatter.

Firefox, a browser by Mozilla, has reunited the people behind the internet’s biggest viral videos and memes for a film encouraging those who left the browser to return to using it.

Columbia Sportswear has launched a contest to give away a bunker to the person with the best survival skills, in the latest activation of its "Engineered for whatever” brand platform.

Campaign is celebrating the Power 100 members making waves in their sectors. Today, it’s the turn of marketers working in finance.

Ad created by New Commercial Arts. by Eszter Gurbicz. Sign In ...

It marks a 0.6% year-on-year increase. by Shauna Lewis ...

The latest AA/ Warc figures show how advertising spend continues to drift to the platforms, despite evidence for a broader media mix. So why is reallocating spend still such a difficult decision?

The kidult market driving collectibles is looking for grown-up products that spark childhood emotions.